Running and growing a business has become easier than most people think. The major credit for this easy growth is technology. Many companies have created business tools that help businesses efficiently deal with their operations to grow.
While running a shared company, I’ve tried out a bunch of different tools that are designed to make things easier and automated for companies. Most of them were pretty useful, and others were just a waste of time.
According to this analysis, I’ve summed up a list of some of the best business tools that you can try out for growth in 2025. In this article, I am going to describe these tools in detail.
Let’s start!
40 Best Business Tools for Business Growth
Business growth requires focusing on several factors, including market research and marketing. So, I am going to discuss the top tools for each major section of the business growth below:
Top 5 Project Management Tools to Improve Collaboration
The first step of a company’s growth begins with managing projects efficiently. Below are some top project management tools you can use:
1. Asana
Asana is the first tool that you should try out for managing projects. It is designed to help handle projects and assign roles to team members. Besides that, it is a great option for task automation.
Feature
- It is capable of automating work in different departments.
- Easy collaboration among teams and individuals.
- It helps with identifying productivity bottlenecks.
Pricing
Individual & Small Teams
- Personal: $0
- Starter: $10.99
- Advanced: $24.99
Business & Enterprise
- Enterprise: Custom
- Enterprise+: Custom
2. Trello
Trello is an efficient project management tool that offers a smooth and intuitive interface. Its specialty is that it allows you to deal with projects using visual boards.
Features
- Overview team projects from different angles.
- Easy-to-use built-in templates are available..
- Built-in tool “Butler” to help with automation.
Pricing
- Free: $0
- Standard: $5/user/month
- Premium: $10/user/month
- Enterprise: $17.50/user/month
3. Jira
I have specifically added Jira to the list for software development businesses. It is designed to streamline project handling easily. The software solution is packed with all the necessary tools you need to handle teams productively.
Features
- You can align your teams and resources to deliver projects on time.
- Efficient issue and bug tracking.
- Easily view the work over time with Jira’s calendar
Pricing
- Free: $0
- Standard: $7.53/user/month
- Premium: $13.53/user/month
- Enterprise: Custom
4. Monday
With its decent visual dashboards and real-time tracking, Monday (.com) provides the ability to handle projects easily. It’s a great, versatile software built to automate repetitive tasks.
Features
- Real-time insights on visual dashboards.
- Integration with tools like Google Drive.
- You can customize the tool to handle complex tasks..
Pricing
(for 10 seats)
- Free: $0 (up to 2 seats)
- Basic: $12/seat/month
- Standard: $14/seat/month
- Pro: $24/seat/month
- Enterprise: Custom
5. ClickUp
ClickUp is the last tool in this section. It is a complete software suite containing tools to handle tasks. You can customize its workspace and track time efficiently. It also offers AI-powered suggestions.
Features
- Custom templates are available to use.
- You can centralize project-related communication in one place.
- Easy file and document management
Pricing
- Free Forever: Free
- Unlimited: $10/user/month
- Business: $19/user/month
- Enterprise: Custom
5 Best Email Marketing Tools to Run Marketing Campaigns
Marketing is essential for companies and Email Marketing is one of the biggest factors. There are some tools that can help you conduct it efficiently.
1. MailChimp
MailChimp is one of the most widely used software suites for Email Marketing. It helps create and automate email campaigns and offers an efficient drag-and-drop email builder.
Features
- Easily create email content with generative AI
- You can analyze the progress with custom reports.
- Simple audience segmentation.
Pricing
- Free
- Essentials: $13/month for 500 contacts
- Standard: $20/month for 500 contacts
- Premium: $350/month for 10,000 contacts
2. Klaviyo
People who are looking for an Email Marketing tool for eCommerce businesses should try out Klaviyo. It provides useful segmentation and automation tools. Besides that, it is capable of providing AI-based insights.
Features
- You can include personalized product recommendations in emails.
- Its AI can craft segments and blocks automatically.
- You can easily perform A/B testing with it.
Pricing
For 0-250 active profiles and 150 SMS/MMS
- Free
- Email: $45/month
- Email + SMS: $60/month
3. ActiveCampaign
Another advanced tool that can be used for this type of marketing is ActiveCampaign. It has the necessary features you need to engage with your audience via targeted messages.
Features
- 250+ email templates available
- Built-in CRM tool
- It makes emails more effective with advanced segmentation
Pricing
For 1,000 contacts
- Starter: $15/month
- Plus: $49/month
- Pro: $70/month
- Enterprise: $145/month
4. HubSpot
HubSpot is a popular software suite that offers useful tools for nurturing leads via emails. It has an easy-to-use email automation system and also helps with personalized messaging.
Features
- You can create email subject lines and copy them with AI
- Functional CRM
- Use customizable templates for building better emails.
Pricing
For individuals & small teams
- Free Tools: $0
- Marketing Hub Starter: $20/month/seat
- Starter Customer Platform: $20/month/seat
- Marketing Hub Professional: $890/month
For businesses & enterprises
- Marketing Hub Professional: $890/month
- Marketing Hub Enterprise: $3,600/month
5. Constant Contact
The last tool that I am going to mention in this section is Constant Contact. It is a complete software solution designed for professional email campaigns. It offers useful features, including easy A/B testing.
Features
- Save time by automating repetitive tasks
- Simple drag-and-drop email builder.
- See detailed reporting of your progress.
Pricing
- Lite: $12/month
- Standard: $35/month
- Premium: $80/month
Top 5 Landing Page Design Tools to Boost Conversation Rates
Creating a landing page is essential for marketing purposes. You can use the following landing page design tools for creating these pages.
1. Unbounce
Unbounce helps companies in developing and creating pages with a high conversion rate. It provides a straightforward drag-and-drop editing option and doesn’t require any kind of coding.
Features
- Simple and easy-to-use email builder.
- See real-time analytics to track performance
- Perform simple and easy A/B testing
Pricing
- Build: $99/month
- Experiment: $149/month
- Optimize: $249/month
- Agency: Custom
2. Instapage
InstaPage is another powerful tool that can help create converting landing pages. It offers a user-friendly interface and lets you create pages without coding. Besides, it integrates with CRM tools.
Features
- 500+ customizable layouts
- Built-in collaboration tools.
- Use AI to generate headlines and paragraphs
Pricing
- Create: $79/month
- Optimize: $159/month for 30,000 unique monthly visitors and $239/month for 50,000 unique monthly visitors
- Convert: Custom
3. LeadPages
LeadPages is an efficient landing page builder tool that is focused on helping businesses generate and convert leads. It lets you create pages in a simple way and offers the feature of A/B testing as well.
Features
- Free 14-day testing period
- 250+ Conversion-optimized templates
- Simple drag-and-drop builder
Pricing
- Standard: $49/month
- Pro: $99/month
- Conversion: $697/month
4. Swipe Pages
Swipe Pages is an advanced tool designed to help optimize landing pages for high conversions. It has a drag-and-drop builder and can easily integrate with third-party tools.
Features
- Suitable for making mobile-friendly pages.
- Highly converting templates available
- Efficient drag-and-drop builder
Pricing
- Startup: $39/month
- Marketer: $89/month
- Agency: $199/month
5. Landingi
Landingi is a great option if you’re searching for a flexible page builder. It is a straightforward yet effective builder that may assist in creating pages without the need for coding expertise.
Features
- Drag-and-drop builder
- 400+ templates available
- Track performance with analytics tools and A/B testing.
Pricing
- Lite: $29/month
- Professional: $69/month
- Unlimited: $990/month
5 Best Market Research Tools to Specify Target Audience
No matter what type of business you run, market research is essential to staying competitive. The following tools are useful for this:
1. Statista
Statista is one of the most popular tools when it comes to market research. It offers companies access to a vast amount of data related to dozens of topics.
Features
- Extensive data library
- Access to expert analyst reports.
- Charts and infographics available
Pricing
- Basic Account: $0
- Starter Account: $149/month
- Personal Account: $599/month
- Professional Account: $1,299/month
2. Ubersuggest
Ubersuggest is a useful market research tool that provides access to data related to SEO and competitor strategies. It makes research available for all types of companies.
Features
- Detailed keyword research
- Deep understanding of your customer and market performance
- Get detailed site traffic insights
Pricing
- Individual (1 website): $12/month
- Business (2-7 websites): $20/month
- Enterprise (8-15 websites): $40/month
3. SurveyMonkey
SurveyMonkey is a powerful tool that is focused on allowing companies to gather research data. It allows the creation and distribution of surveys to get useful customer feedback and insights.
Features
- Customizable survey templates
- Built-in AI feature available
- Get access to millions of people for surveys.
Pricing
Team Plans
- Team Advantage: $25/month/user
- Team Premier: $75/month/user
- Enterprise: Custom
Individual Plans
- Standard Monthly: $35/month
- Advantage Annual: $34/month
- Premier Annual: $99/month
Enterprise
- Custom
4. Brandwatch
People who want to focus on social media listening should try out Brandwatch. It helps track brand mentions and allows us to analyze competitors as well.
Features
- Use one social inbox to engage with customers on all networks.
- Understand the consumer and the market.
- Easy collaboration
Pricing
- Customer Intelligence: Custom
- Social Media Management: Custom
- Influencer Marketing: Custom
5. Meltwater Radarly
Meltwater Radarly is an efficient tool that is focused on social media analytics and sentiment analysis. It allows companies to track industry trends and analyze their audience.
Features
- Insights are based on proven research methodologies
- Smart audience segmentation
- Easily shareable dashboards
Pricing
- Essentials: Custom
- Suite: Custom
- Enterprise: Custom
Top 5 Video Conferencing Tools to Schedule Meetings
Video conferencing has become an important part of both small and big companies. Here are some useful tools you can use for it:
1. Zoom
Zoom is a popular video conferencing tool designed for small and big businesses. It offers useful features such as screen sharing and real-time chat for easy communication.
Features
- HD video calls
- High-quality audio
- Cross-platform compatibility
Pricing
The Workplace package:
- Basic: Free
- Pro: $13.33/month/user
- Business: $18.32/month/user
The Phone Package:
- US & Canada Metered: $10.00/month/user
- US & Canada Unlimited: $15.00/month/user
- Global Select: $20.00/month/user
- Business Plus: $22.49/month/user
The Events & Webinars Events Package
- Zoom Webinars: $79/month (500 attendees)
- Zoom Sessions: $99/month (100 attendees)
- Zoom Events: $149/month (100 attendees)
The Scheduler Package:
- Zoom Scheduler: $4.99/month/license
Rooms
- Zoom Rooms: $499/year/room
2. Microsoft Teams
Microsoft Teams is a versatile software tool you can use for video conferencing. It can be integrated with Microsoft 365 and offers easy chat and video meetings along with smooth file sharing.
Features
- High-quality video and audio
- Easy file sharing
- Real-time chat with the members
Pricing for the Business Plans
- Microsoft Teams Essentials: $4.00//month/user
- Microsoft 365 Business Basic: $6.00/month/user
- Microsoft 365 Business Standard: $12.50/month/user
Pricing for the Home Plans
- Microsoft Teams: Free
- Microsoft 365 Personal: $9.99/month
- Microsoft 365 Family: $12.99/month
3. Google Meet
Google Meet is a secure and efficient video conferencing tool that any business can use. It provides options like integration with different Google tools and browser-based functionality.
Features
- AI-powered noise cancellation
- Screen sharing
- Works on browser
Pricing of Google Workspace
- Business Starter: $6.30/month/user
- Business Standard: $12.60/month/user
- Business Plus: $22/month/user
- Enterprise: Custom
4. Webex
Webex by Cisco is a popular tool that is packed with useful features. It offers high-quality video meetings and AI-based collaboration features. Besides, it is very safe and secure.
Features
- Schedule and join meetings on any device
- Efficient noise-removal feature
- Real-time translations
Meetings Pricing
- Webex Free: $0
- Webex Meet: $14.50/month/user
- Webex Suite: $25/month/user
- Webex Enterprise: Custom
Calling Pricing
- Webex Call: $17/month/user
- Webex Suite: $25/month/user
- Webex Enterprise: Custom
Pricing for Webinars & Events
- Webex Webinars: $275/month/user (1,000 Attendees)
- Wbex Events: Custom
- Contact Center and CPaaS: Custom
5. ClickMeeting
ClickMeeting is an efficient software tool designed for smooth meetings and webinars. It is suitable for different types of business. It contains useful features like Q&A sessions and decent video and audio quality.
Features
- Add 40 people who can engage in the meeting
- Easily assign presenters
- The feature of running private chats is available
Pricing
- Free trial: Free for 30 days (25 attendees)
- Live: $32/month (25 attendees)
- Automated: $48/month (25 attendees)
- Enterprise: Custom (up to 10,000 attendees)
Top 5 Payment Processing Tools to Handle Finance
Smooth and easy payment processing is important for efficient financial management.
1. Stripe
Stripe is a popular payment processing tool that is designed to handle online transactions for companies. You can use its API for integrating payment systems in sites and apps.
Features
- Global payment acceptance
- Easily automate finance operations
- Decrease fraud automatically
Pricing
- Standard: 2.9% + 30 cents per successful charge for domestic cards
- Custom
2. Helcim
Helcim is the right choice for companies that are looking for an all-in-one platform for handling payments. It offers tools for both in-person and online payments easily.
Features
- Online and in-store payments
- Send and manage online invoices easily
- Easily customize subscription plans and automate billing
In-Person Payments Pricing
- 1.83% + 8 cents on MasterCard, VISA, and Discover
- 2.61% + 8 cents on American Express
- 1.00% + 8 cents for PIN-Debit
Pricing for Keyed & Online
- 2.27% + 25 cents for MasterCard, VISA, and Discover
- 3.01% + 25 cents for American Express
ACH Pricing
- ACH Acceptance: 0.5% + 25 cents (Capped at $6 for transactions below $25,000, +0.05% for transactions above $25,000.
- Pass on Fee: Free
3. Adyen
Adyen is one of the biggest and most efficient payment processing software solutions. It is suitable for businesses since companies can add more payment methods to it for growth.
Features
- Easily add more payment methods for growth
- Understand your business completely with the global payment data
- Fraud detection and prevention
Pricing
Adyen has different fee criteria for different payment methods. I advise that you check this site’s pricing page to get a detailed overview. Still, I’ve mentioned fees for some popular methods below:
- AHC Direct Debit: $0.13 Ayden processing fee, $0.27 Payment method fee
- Alipay: $0.13 Ayden processing fee, 3% Payment method fee
- Cash App Pay: $0.13 Ayden processing fee, 2.90% + 30 cents Payment method fee
4. Square
Square is another popular software solution that you can use for your company’s payment procedures. It offers secure and fast transactions. Besides, it can also be used for in-person payments.
Features
- Payment processing hardware for any business type
- Accepts contactless cards
- The option of taking payments offline is available
Pricing
- Card-present payments: 1.6% per transaction
- Card-not-present payments: 2.2% per transaction
- In-person: 1.6% per transaction
- Online and remote: 2.2%
- Afterpay: 6% + 30 cents per Afterpay transaction
5. Braintree
Braintree By PayPal is the right choice for people who are looking for software that allows simple payments online and in mobile apps. It is a very secure and efficient system.
Features
- Global currency acceptance
- Advanced fraud protection
- Multiple payment methods
Pricing
This service has very complex pricing plans. However, I’ve discussed the major ones below:
Key Standard Merchant Fee:
- Cards and digital wallets: $2.89% + $0.29 per transaction
- Non-USD currency: Additional 1%
- Chargebacks: $15 per occurrence
- Venmo (US only): 3.49% + $0.49 per transaction
Key Charity Transaction Fee:
- Cards and digital wallets: 2.19% + $0.29 per transaction
- Non-USD currency: Additional 1%
- Chargebacks: $15 per occurrence
- Venmo (US only): 3.49% + $0.49 per transaction
5 Best Cybersecurity Tools for Secure Business Operations
Now that cybercrimes are increasing, companies should utilize different cybersecurity tools in order to stay safe. Here are some of the best ones:
1. Wireshark
Wireshark is a famous cybersecurity tool that is used by professionals for security measures. It allows insights into data packets and allows companies to detect potential threats.
Features
- Analyzes packet-level data
- The filtering feature available to focus on specific types of traffic
- Real-time traffic monitoring
Pricing
- Free to use
2. Tenable Nessus
Tenable Nessus is an efficient tool used by cybersecurity professionals for vulnerability scanning. It helps scan for known vulnerabilities that could be used by criminals for attacks.
Features
- Compliance with industry standards
- Use the point-in-time feature to identify flaws
- Configuration reports
Pricing
Professional Tenable Nessus:
- 1 year: $3,990
- 2 years: $7,780.50
- 3 years: $11,371.50
- Advanced Support: $800
- Nessus Fundamentals: $275
Tenable Nessus Expert:
- 1 year: $5,990
- 2 years: $11,689.50
- 3 years: $17,071.50
- Advanced Support: $400
- Nessus Fundamentals: $275
- Nessus Fundamentals + Nessus Advanced: $385
(100 Assets) Tenable Vulnerability Management:
- 1 year: $4,900
- 2 years: $9,555
- 3 years: $13,965
Tenable Web App Scanning:
- 5FQDNs: $6,300
3. Snort
Professionals utilize Snort, another well-known software program, to keep an eye on and protect against hostile activities. The tool is capable of performing real-time traffic analysis.
Features
- Real-time traffic monitor
- Packet logging
- Real-time intrusion detection
Pricing
- Personal: $29.99/sensor
- Business: $399/sensor
4. NMap
NMap is an open-source software solution that is used for efficient cybersecurity. It helps companies scan networks and assess vulnerabilities. It is also used to detect unauthorized devices.
Features:
- Supports several advanced techniques for mapping
- Portable and powerful
- Host discovery and post-scanning
Pricing
Enterprise:
- Perpetual license fee: $119,980
- Optional annual maintenance fee: $29,980
- Quarterly term license fee: $17,980
Mid-sized company:
- Perpetual license fee: $89,980
- Optional annual maintenance fee: $22,980
- Quarterly term license fee: $13,980
Small/startup company:
- Perpetual license fee: $59,980
- Optional annual maintenance fee: $17,980
- Quarterly term license fee: $9,980
5. Metasploit
Metasploit is the last tool that I am going to mention in this section. It is a very popular tool that is packed with useful security features. It can efficiently identify and fix security vulnerabilities.
Features
- Penetration testing framework
- Automated security testing
- Integration with different tools
Pricing
- Community edition: free
- Pro edition: $15,000/year
- Express version: $2,000 to $5,000 per year
5 Best Outsourcing Tools to Boost Workflow
Outsourcing is important for companies that want to maximize their productivity. They can use the following tools for it:
1. Fiverr
Fiverr is an online marketplace designed to help companies find individual freelancers. Companies can make deals and pay these individuals for handling their tasks.
Features
- Affordable pricing
- Wide range of services
- Good ratings and reviews system
Pricing
- Free: $0
- Unlimited: $24/month
2. Upwork
Another well-liked website for connecting with independent freelancers to outsource work is Upwork. It is totally safe and secure and covers a lot of services.
Features
- Different types of professionals are available
- Include features like time-tracking
- Secure payment systems
Pricing
- Marketplace (5% service fee): Custom
- Business Plan (10% service fee): Custom
- Enterprise: Custom
3. Toptal
Toptal is famous for allowing companies to outsource their tasks to freelancers. It focuses on different industries, including software development and design. It helps with finding the best talent available in the market.
Features
- Specialized expertise
- Hire for both short-term and long-term projects
- Highly talented freelancers
Pricing
- A refundable deposit of $500 is required for starting hiring.
4. Working Nomads
Working Nomads is one of the very efficient tools that help businesses connect with remote workers for outsourcing. It is perfect for companies that are looking to hire remote workers for long-term projects.
Features
- Covers a wide range of industries
- Good for full-time hiring
- Simple job posting method
Pricing
- Monthly Subscription: $17.95/month
- Quarterly Subscription: $39.95/3 months
- Annual Subscription: $59.95/year
5. Freelancer
Last but not least, Freelancer is another platform where companies can find professionals to outsource work. It is a popular platform offering a wide range of talents and an easy communication process.
Features
- Global freelancer market
- Easy payment method
- Good for both short and long-term projects
Pricing
- Employers have to pay $3% or at least $3.00 for a fixed-price project.
Final Verdict
Growing a business requires automating things and getting the most out of your efforts. There’s no better way to do that than by using technological tools. There are several tools and software solutions available that you can utilize to make things streamlined.
Analyze the discussed tools deeply and pick the one that suits your needs and requirements the most. Then, integrate it into your operations and grow the company.
FAQs
What are business tools and examples?
Software programs created to manage tasks automatically are known as business tools. They help people save time and resources by helping them conduct company activities efficiently. Asana, HubSpot, and Zoom are a few examples of these tools.
What is the most powerful business tool?
The most powerful business tool is the one that handles your tasks in the most efficient and beneficial way. However, in general, there are several names that are considered the best here. These names include MailChimp, Zoom, and HubSpot.
What is the classification of business tools?
The classification of business tools means dividing them into relevant groups or categories. Each category includes relevant tools that are made to handle the relevant operation. Some major groups include marketing, management, and conferencing tools.
What are the best lead-generation tools?
There are several tools available out there that can be considered the best when it comes to generating leads. However, some of the most prominent names include MailChimp and Hubspot.
