When you’re designing a landing page for your business’s marketing campaign, what’s the first thing you look for in a design tool? Well, for me, it’s the ease of use. I’ve always preferred tools that offer a simple drag-and-drop method of editing a page.
Similarly, different people have different preferences when it comes to picking the right design tools.
According to these preferences, I’ve compiled a list of the best landing page design tools that I’m going to discuss in this article for you.
Let’s begin!
💡Do you know?
The market for landing page builders in the US is estimated to reach US$ 664.5 million by 2032
12 Best Landing Page Design Tools
Landing page builders secure a prominent place in the list of top business tools, as they help convert visitors into customers. A landing page design tool has all the features that you need to create a high-quality landing page.
I’ve discussed some of the best of these tools in the data given below:
1. Unbounce – The Best Landing Page Builder
Unbounce is one of the best landing page design tools that you should give a try. It is packed with some useful tools that make the whole design process a lot easier. Whether you need help with copywriting or actual designing, the tool will provide the necessary features for it.
It has a built-in A/B testing feature which lets people perform tests for different versions of their pages. It helps them know which design is best and will provide the best results. Besides that, it offers real-time analytics as well to help analyze useful data related to these pages.
Features:
- Easy drag-and-drop builder
- AI optimization
- A/B testing feature available
Pricing:
- Build: $99/month
- Experiment: $149/month
- Optimize: $249/month
- Agency: Custom
2. InstaPage – Great Value Landing Page Builder
If you’re looking for a tool that will help design more converting landing pages, InstaPage is the right pick for you. It is an amazing tool that even offers a free 14-day trial. InstaPage is an all-in-one page-builder that helps with building, deploying, and optimizing pages.
It has an easy drag-and-drop tool that helps create pages without having a knowledge of coding. Besides that, its integrated Artificial Intelligence algorithms optimize things for you as well. Plus, you’re getting some great testing tools as well.
Features:
- Free trial available
- Simple drag-and-drop builder
- A/B testing available
Pricing:
- Create: $79/month
- Optimize: $159/month (30,000 unique monthly visitors), $239/month (50,000 unique monthly visitors:
- Convert: Custom
3. GetResponse – Landing Page Builder With CRM Integration
GetResponse is another one of the best landing page design tools. It has almost all the major features people need to create high-converting pages. The designing process is extremely easy here and you don’t need any coding knowledge for it.
Besides that, there are several formats and templates available and you can pick the one that suits you the most. Some other basic features like AI optimization and A/B testing are also available to make digital transformation easier for businesses.
Features:
- Integration with CRM and other tools.
- Different templates available
- Easy A/B testing
Pricing (1,000 list size):
- Starter: $19/month
- Marketer: $59/month
- Creator: $69/month
- Enterprise: Custom
4. Carrd – Affordable Landing Page Builder:
Carrd is a proper software suite packed with some tools that are used in business development strategies. One of these tools is the landing page builder. Carrd offers some very convenient features here. You can build highly responsive pages with it that have clear CTAs.
Not only that. It also helps create clear pricing tables and other important things such as blocks for customer testimonials. One of the best things about this tool is that it offers a lot of different templates that are easily customizable.
Features:
- Simple and intuitive builder
- A variety of templates are available
- No coding knowledge required
Pricing:
- Pro Lite: $9/year
- Pro Standard: $19/year
- Pro Plus: $49/year
5. LeadPages – Drag & Drop-Based Landing Page Builder
LeadPages is one of the most widely used landing page builder tools with thousands of users. The tool is a great pick for people who want to create pages that are highly converting. According to its site, each of its users generates 12+ leads on average.
It offers several useful features such as A/B testing that help with creating and managing pages in a better way. It also provides real-time tips as a user designs pages here. Besides that, its AI feature helps with generating content as well.
Features:
- Drag-and-drop builder
- Templates available
- Integration with several tools
Pricing:
- Standard: $49/month
- Pro: $99/month
- Conversion: $697/month
6. Landingi – No-Code Landing Page Platform
Landingi allows people to create landing pages without no coding knowledge. Users can use its drag-and-drop builder to create and design instantly. It is a proper platform that can help with creating, publishing, and optimizing pages for businesses of all types.
Besides that, you’re also getting the option of micro-conversion tracking so that you can keep an eye on the conversions easily. Also, it has an Artificial Intelligence feature that helps with creating better and fully optimized pages.
Features:
- Easy building with a drag-and-drop functionality
- Micro-conversion tracking
- Easy A/B testing
- Customizable templates available
Pricing:
- Lite: $29/month
- Professional: $69/month
- Unlimited: $990/month
7. Swipe Pages – Converting Landing Page Builder
If you’re looking for a builder tool that can make fast-loading pages, Swipe Pages is the right choice for you. It is specially designed for people who want to focus on creating mobile-friendly page designs for mobile users.
There is a simple drag-and-drop builder tool available here that will help with designing. You don’t need a lot of design knowledge in order to create things here. Besides that, Swipe Pages also has a lot of templates as well that are easily customizable.
Features:
- Great for mobile-first designs
- Easy A/B testing
- Templates available
Pricing:
- Startup: $39/month
- Marketer: $89/month
- Agency: $199/month
8. HubSpot – Free Landing Page Builder
HubSpot is a complete software tool suite that is designed for dealing with everything related to a marketing strategy. It offers a smooth landing page creator that is packed with several convenient features. You can create good-looking and highly personalized pages without any effort here.
The HubSpot landing page builder has a user-friendly interface and its builder tool works on the drag-and-drop functionality. Besides that, it can easily be integrated with the HubSpot CRM tool to make everything even more convenient for users.
Features:
- Drag-and-drop functionality
- Integration with HubSpot CRM
- Easy analytics
Pricing:
Free to use
9. Mailerlite – AI Landing Page Builder
Many people prefer using a landing page builder tool that is provided by a proper email marketing solution. These types of solutions understand the features of such a page and offer relevant tools to build it. Mailerlite is one of these tools. It is packed with different types of tools and a landing page builder is one of them.
It offers all the necessary features marketers need to build clean, simple, and attractive pages that can have a proper impact on the audience. There are two major features that I like about this tool. First, it offers an AI tool that can help create a complete page with just one prompt. Secondly, the tool offers a 30-day free trial that does not require inputting any type of card information.
Features:
- Simple and easy to use.
- AI page builder
- 30-day free trial available
- Pre-built templates available
Pricing:
Marketing (500 subscribers):
- Advanced: $20/month
- Growing Business: $10/month
- Free: $0
Transactional (3,000 emails):
- Hobby: Free
- Starter: $35.00/month
- Professional: $110.00/month
- Enterprise: Custom
10. MailChimp – An Easy Landing Page Builder
MailChimp is another one of the most useful resources when it comes to building an effective landing page. With this tool, you can build a page that fulfills your needs and requirements with just a few clicks. The whole tool is pretty much automatic and you don’t have to get confused at all during the designing process.
Another useful feature of this tool is that you’re getting pre-built templates that can easily be customized according to your desires. Besides that, MailChimp’s page builder tool allows you to put product images from stores on the page so that you can have a better impact on people.
Features:
- Pre-built templates are available.
- Easy to use.
- Direct pricing plans
- Easily track the landing page’s performance
Pricing (500 contacts):
- Free: $0/month
- Essentials: $13/month
- Standard: $20/month
- Premium: $350/month
11. ClickFunnels – Responsive Landing Page Builder
ClickFunnels is one of the most effective resources when it comes to creating converting landing pages for a business or an individual brand. It is a simple yet creative tool that allows you to create pages in a direct way without having to put in a lot of effort. With ClickFunnels, you can build converting pages with just a few clicks and without the need for coding.
Just like every other major builder platform, ClickFunnels also provides a lot of templates. Each of these templates is designed creatively in order to drive the results that businesses want. The working functionality of this tool is drag & drop based meaning you’ll be able to create pages fast. Also, you can keep on updating the page to make it grow as your business expands in the future.
Features:
- Drag & drop functionality
- Effective built-in templates
- A/B testing option
- Integration with email marketing tools
Pricing:
Startup: $97/month
Pro: $297/month
12. Builderall – A Simplified Landing Page Builder
Last but not least, Builderall is another major tool that you can use in order to create landing pages that have the potential of converting audience into leads. Users can create pages that are highly responsive within a matter of minutes with the help of this tool. It has some very useful features that make it easier to design and customize pages according to the user’s requirement.
The created pages with Builderall are of a high quality. For example, its pages load in less than 2 seconds which can put a very positive impression on your audience. Besides that, the platform integrates Artificial Intelligence that makes the whole building process faster and more efficient.
Features:
- Fast and responsive landing pages
- AI integration.
- 25+ advanced modules
- 14-day free trial
Pricing:
- Core: $17/month
- Essentials: $47/month
- Advanced: $97/month
- Premium: $247/month
Conclusion
To sum it up, creating good landing pages is important for having more conversions. You need to create them in a proper way so that you have a high chance of converting more visitors into leads. Fortunately, online landing page design tools have made things easier for people.
These tools offer a great range of features that make designing both convenient and efficient. They do not require any high design knowledge and most of them offer customizable templates for easy page building as well.
Frequently Asked Questions (FAQs)
What is a landing page tool?
A landing page tool is a software solution designed to help people create landing pages. It offers useful features such as a drag-and-drop builder for easy editing.
Which software is best for landing pages?
It mainly depends on the needs and requirements of the user. There are several tools available that are pretty great at their job. However, Unbounce and GetResponse are some of the very top ones.
How can I design a landing page?
Designing this page is extremely easy with online tools. These tools have built-in editor tools that let you create pages without any coding knowledge. Besides, they also provide customizable templates that you can use.
Does HubSpot have a builder tool as well?
Yes. HubSpot provides a very functional builder tool. It is a great tool that helps people create converting pages easily.
