The business related to fashion and beauty products has always been profitable for entrepreneurs who are persistent. Lisa Price is one of these female entrepreneurs who is famous for her “Carol’s Daughter” beauty brand.
She started this business on the name of her mother and it helped her become very successful. Today, people want to know more about Lisa Price net worth and how she grew her business. In this article, I’ll go into detail of it.
Who is Lisa Price?
Lisa Price is an American female entrepreneur who started the brand “Carol’s Daughter” which is famous for its high-quality beauty products. It is also famous for being one of the very first African-American-owned successful brands.
She first started this business from her kitchen where she used to make lotions and creams from natural ingredients. However, her family encouraged her to take this small business to another level by opening an actual shop. So, she started Carol’s Daughter in 1993.
- Full Name: Lisa Price
- Date Of Birth: May 18, 1962
- Birth Place: New York
- Nationality: American
- Marital Status: Married
- Occupation: Entrepreneur, Businesswoman
- Zodiac Sign: Taurus
- Ethnicity: African American
- Children: 2
Lisa Price Net Worth:
Lisa Price net worth is not publicly disclosed. However, her business was very successful when L’Oréal, which is a huge cosmetic brand purchased it for $27 million. The business is worth this much since it has value and a huge customer range. So, L’Oréal considered buying the business to which Lisa agreed.
The quality of Lisa’s products was one of the many things that helped her brand become famous. Another thing that helped her out was being presented on the Oprah Winfrey Show. It helped her bring the business in front of more eyes which was useful for getting more customers.
Lisa Price Biography:
Lisa Price was born on May 18, 1962, in New York. She used to go to public schools in New York and get her high school diploma from there. Lisa’s mother’s name is Carol and she got the idea of naming her brand “Carol’s Daughter”.
Career:
Lisa’s career is an interesting point to study for young entrepreneurs. She started a mix career and used to work a normal job while selling hand-made beauty products at the same time. Just like any other aspiring entrepreneur, she didn’t mind working and making products from home at the beginning.
Price used to make lotions and creams from her kitchen and sell them to different customers. Her family, especially her mother, noticed her keen interest in running a business so she nudged her a little bit to go to the next level. Lisa took the courage and started Carol’s daughter in 1993. The starting of this proper wasn’t shiny as well. She began it from her house but it soon grew as her customer base started expanding.
Here is one of the quotes by Lisa, I love the most:
Appearance at the Oprah Winfrey Show:
After a few years of starting the business, Carol’s Daughter had become a huge brand with over 300 aromatic products selling both online and offline. Her clientele was also very impressive which included Oprah Winfrey, Chaka Khan, Will Smith, etc.
The brand took a huge turn after appearing on the Oprah Winfrey Show. Like any other brand being appeared in the show, Carol’s Daughter also bloomed after it and was making $2 million in sales in 2002.
Selling to L’Oréal:
After Carol’s Daughter became successful, L’Oréal decided to make a bid for purchasing the brand. Lisa agreed with a deal and sold the brand for $27 million.
Philanthropy:
Lisa Price is known for her philanthropy work as well. She donates money to a bunch of different organizations in order to give back to the community. Some organizations that she donates to include the Arthur Ashe Foundation and Hale House.
Personal Life:
Price is married to Gordon and has two children with him, Forrest and Ennis.
Conclusion:
Lisa price net worth hasn’t been disclosed properly since she sold her brand to L’Oréal some years ago. However, she’s known as one of the most successful female entrepreneurs. She started her brand Carol’s Daughter which used to sell high-quality beauty products. She started this business on a very small scale and soon started making millions in sales.
